HEART OF SOUND
✔ Define your signature sound and build an artist brand that's unmistakably yours
✔ Produce (and more importantly finish) music that stands alongside professional artists
✔ Stop waiting for gatekeepers - launch your own record label and take control of your growth
✔ Connect with real audiences through strategic marketing & advertising that attracts genuine fans
✔ Define your signature sound and build an artist brand that's unmistakably yours
✔ Produce (and more importantly finish) music that stands alongside professional artists
✔ Stop waiting for gatekeepers - launch your own record label and take control of your growth
✔ Connect with real audiences through strategic marketing & advertising that attracts genuine fans
Only 16 artists selected annually
Program starts June 14, 2025
After years of seeing talented producers remain unknown while waiting for gatekeepers to "discover" them, I realized the most important factor for lasting success is finding your authentic voice, mastering your craft and then taking control of your own career.
Even though this sounds simple, very few artists will ever achieve the type of success they dream of because:
A) They just don't finish music or the music they do finish is lackluster and sounds like a poor imitation of someone else
B) They do finish music but never actually release it because they're constantly waiting for labels to discover them before they start
C) They do release music but very few people end up hearing it because they do nothing to promote it and get it in front of prospective (and potentially life-long) fans
1. Become an expert producer of music that's unmistakably your own and then finish lots of it
Master your craft so completely that your sound becomes instantly recognizable. Not by copying what's popular, but by developing techniques and approaches that reflect who you genuinely are as an artist. When you're this good at being yourself, people notice. This isn't about watching the most production tutorials - it's about actually getting down to brass tacks and finishing lots of music. You learn infinitely more through the process of finishing things than you do passively consuming information online.
2. Launch your own branded label and take complete control of your career
Creating your own label gives you a release system that lets you control your timeline, your creative direction, and your overall growth. You can put out as much great music as humanly possible without having to wait for someone else's approval. This independence becomes your competitive advantage because while others are waiting for labels to get back to them and "anoint" them with their blessing, you're building something for yourself (ironically the very thing that those labels usually look for in artists they will release). As you grow the label with your own releases, you're able to release (and remix) music from other artists that inspire you - mutually benefiting all parties involved and growing the brand further.
3. Promote your music effectively because you know it's worth it
Invest in advertising and marketing not from desperation, but from confidence. When you've mastered your craft and believe in your music, promoting it becomes an investment in your future rather than hoping for lucky breaks. This isn't a case of posting trending content in the hope that you'll achieve viral success - it's about intelligently investing your money in proven advertising strategies that get your music in front of people who are likely to become life-long fans. What you invest up front will yield future revenue in terms of royalties, event ticket sales and the opportunities that only come to artists who can demonstrate that they already have an audience of their own.
When PIANIKA first came to me in mid-2023 she had zero released tracks, no industry knowledge, but a genuine musical talent and serious commitment to learning.
Working directly with me, PIANIKA developed from ground zero into a distinctive artist with her own signature sound. Following my proven systems for creative development and music marketing, she launched her now highly respected independent label NIKAU.
• 5.4M+ total streams from 1.3M+ listeners
• 195,000+ monthly listeners on Spotify (from zero)
• Runs her own successful label NIKAU
• Collaborations with top-tier industry artists
• Complete creative and business autonomy
• Millions of streams on the music she releases
• Thriving sustainable independent music career
• Receives global show requests from major venues
• Releases music entirely on her own creative terms
This transformation represents what becomes possible when authentic artistry meets strategic industry navigation. PIANIKA's journey from zero tracks to global recognition demonstrates the complete artist development that defines Heart of Sound.
Only 16 artists selected annually
Program starts June 14, 2025
The most powerful position in this industry isn't chasing labels - it's having them chase you.
HOW I RELEASED ON ANJUNADEEP
Anjunadeep is one of the most highly respected labels in the underground dance scene. It's responsible for launching the careers of many major artists you see headlining festivals and clubs worldwide; Ben Böhmer, Lane 8, Yotto...
Anjunadeep gets thousands of demo submissions every single week. Can you imagine how hard it must be to stand out in their inbox - particularly as a relatively unknown artist?
The reason why I mention this is that in contrast to getting lost in a sea of demos, my releases on Anjunadeep came about by being personally contacted by the head of A&R at the label and asked if I had anything that they could release. He was a big fan of the music I'd been putting out on my label GLITTER COWBOY.
I ended up releasing an EP and a single with them, DJing at a number of their label events and was even a guest on their Twitch production livestream.
YOU ATTRACT OPPORTUNITY BY SHOWING THE WORLD WHAT YOU'RE MADE OF - NOT BY WAITING TO BE NOTICED.
Hi, I'm TÂCHES and over the last 13 years, I've built a successful independent career in house music.
I've generated 71,000,000+ Spotify streams across a catalog of 117 officially released tracks. 16 of those tracks have over 1M streams and 8 of them have over 2M.
Every year 1.7M+ unique listeners stream my music 8.3M+ times and it's added to 289,000+ playlists.
I've collaborated with major artists including RÜFÜS DU SOL, ZHU and Eli & Fur.
I've released music on 22 respected labels, including Anjunadeep, Get Physical and Majestic Casual.
I launched my own independent label GLITTER COWBOY which has generated over 30,000,000 streams.
I've played headline slots at legendary clubs in 51 countries; like Sound (LA), Output (NYC), XOYO (London) and festivals like Desert Hearts, Splash House, Burning Man.
My music has been written about in publications like Vogue, Mixmag and DJ Mag and has been used by major brands like British Airways, Elie Saab and Les Mills.
BUT THIS IS WHAT ACTUALLY MATTERS MOST:
I achieved all of this by consistently making music that moves me first, without following trends or compromising my artistic vision.
Most of my biggest streaming successes came from tracks I released on my own label, GLITTER COWBOY - proving that authentic expression combined with smart independence often outperforms chasing industry approval.
Only 16 artists selected annually
Program starts June 14, 2025
After 12 weeks, you'll have both the creative confidence to express your authentic voice and the strategic knowledge to build a sustainable career around it.
• At least 1 professional, release-ready track - completed through progressive weekly projects (ambitious students often finish more)
• Your own label brand and release platform - fully designed and ready to launch
• Working knowledge of ad campaigns - proven strategies to get your music heard by the right listeners
• Finish professional-quality tracks consistently, ending the cycle of endless unfinished projects
• Develop a signature sound that's immediately recognizable as yours
• Master the technical skills required for commercial releases across major platforms
• Build a sustainable creative practice that doesn't depend on random inspiration
• Create music that moves you first - which naturally attracts the right listeners
• Launch your own label imprint and release platform so that you have complete creative control
• Build direct relationships with your audience through strategic marketing
• Position yourself so opportunities come to you - festivals, collaborations, remixes
• Develop a professional artist brand that stands out in a saturated market
•Join a network of serious artists who push each other forward
This isn't about lucky breaks or one-time successes. You'll develop the systematic approach that allows you to create meaningful work and build sustainable momentum throughout your career.
WHAT YOU GET IN
Systematic progression with TÂCHES through authentic voice development, advanced production techniques, arrangement mastery, and professional polish.
Bi-weekly sessions with Mose, Kora, PIANIKA, Matthew Dekay, Yemanjo, and Aguava. Learn advanced techniques and career insights from successful independent artists.
Bi-weekly group listening sessions to refine your tracks, develop your artistic direction, and ensure your music meets professional release standards.
24/7 access to collaborate with fellow artists, share work-in-progress projects, get feedback between sessions, and build lasting industry connections with serious producers who push each other forward.
Your best work from the program will be considered for remix by me and potential release on my label, GLITTER COWBOY. Get your music heard by my audience and gain industry exposure through my established platform.
One student will have their track mixed live by All Day I Dream
co-founder Matthew Dekay during his guest masterclass. Everyone benefits from watching a master at work.
12-Week Artist Development Intensive
14 June - 4 September 2025
The exact systematic approach that built my 71M+ stream career from zero.
12 x Deep Dive Weekly Workshops with TÂCHES
6 x Special Guest Masterclasses
Mose (Live Performance Skills in Ableton)
Kora (Building Hypnotic Percussive Grooves)
PIANIKA (Using found sounds)
Matthew Dekay (Live Mixing Masterclass)
Yemanjo (Storytelling Arrangement Class)
Aguava (House with live instruments)
6 x Track Feedback Sessions
Chance to release on TÂCHES' label GLITTER COWBOY
Chance to get your track remixed by TÂCHES
Chance to get your track mixed by Matthew Dekay
Payment plans available for qualified applicants
Every element is designed to accelerate your development through focused learning, practical application, and strategic guidance. All sessions are live and interactive.
June 14 - September 4
Deep-dive sessions exploring the entire process of independent musicianship. Each week includes progressive projects that build systematically:
Advanced Production → Arrangement Techniques → Mixing and Mastering → Branding and Label Design → Release Strategy → Advertising and Promotion.
By completing each week's project, you'll finish the course with at least one professional, release-ready track, a complete label brand, and the marketing knowledge to get it heard. All projects are supported through our private community platform where you'll collaborate with fellow artists and receive ongoing feedback.
MOSE, KORA, PIANIKA, MATTHEW DEKAY, YEMANJO, AGUAVA
Exclusive sessions with established artists sharing their advanced techniques, industry insights, and proven strategies for career development as an independent artist doing things their own way.
Portfolio Development Focus
Present your work and receive strategic guidance on commercial viability, artistic direction, and industry positioning from both mentors and peers. You'll get constructive feedback on all of the tracks you make during the course.
Guatemala-based MOSE has become a leading figure in the organic electronic music movement, commanding 637K monthly listeners with his distinctive fusion of electronic production and live ceremonial elements. Based at Lake Atitlán, he founded the weekly cacao dance gatherings that have influenced a global community of conscious music lovers. His nomadic lifestyle since 2011 has allowed him to develop a truly international sound, incorporating authentic cultural elements from his extensive travels. MOSE's productions have been featured across major festival circuits and his unique approach to live performance - combining DJ sets with live musicians and sacred singing - has established him as an innovator in experiential music events.
Montreal's Kora has established himself as one of Canada's most distinctive electronic artists, building 177K monthly listeners through his masterful blend of melodic house and organic textures. As founder of the respected Saisons label, he curates releases that showcase both emerging and established talent across the electronic spectrum. His productions seamlessly weave together contemporary electronic elements with acoustic instrumentation, creating deeply emotional soundscapes that have gained recognition throughout the international house music community. Kora's live performances and DJ sets demonstrate his exceptional ability to craft immersive musical journeys that connect with audiences on both physical and emotional levels.
Netherlands-born Matthew Dekay co-founded the legendary All Day I Dream label alongside Lee Burridge, creating one of the most influential platforms in melodic house and techno. With classical training and over two decades in electronic music, his career spans major releases on respected labels including Cecille Records and collaborations that have topped Beatport charts. His track "Wongel" with Lee Burridge became a defining anthem of the underground scene, reaching #6 on Beatport and #1 on Resident Advisor's most charted tracks. Matthew's deep understanding of both technical production and emotional storytelling has made him a sought-after mentor for emerging artists seeking to develop their distinctive voice in electronic music.
New Zealand's PIANIKA has rapidly emerged as one of the most exciting voices in organic electronic music, growing to 199K monthly listeners through her innovative approach to sound design. With classical training in piano and flute, she brings a sophisticated musical foundation to her electronic productions, creating lush soundscapes that incorporate field recordings and organic elements from nature. Her independent label NIKAU has become a respected platform for forward-thinking electronic music, and her remarkable growth from debut releases to millions of streams demonstrates her exceptional talent for crafting emotionally resonant music that stands out in today's crowded landscape.
Multi-instrumentalist Yemanjo (Ben Harris) has carved out a unique position in electronic music through his authentic integration of global musical traditions with modern production techniques. His acclaimed 2024 album "La Misma Fuente" on Wonderwheel Recordings features collaborations with musicians from Mali, Colombia, Argentina, and Hungary, showcasing his ability to respectfully blend diverse cultural elements into cohesive artistic statements. As a trained trumpeter and vocalist who performs in multiple languages, Yemanjo brings rare musicianship to his electronic productions. His extensive world travels and deep study of traditional music forms have resulted in a distinctive sound that bridges cultures while maintaining artistic integrity and attracting 137K monthly listeners globally.
Aguava has earned recognition for his sophisticated approach to genre-blending electronic music, with releases on influential platforms including Majestic Casual. His productions demonstrate exceptional skill in combining soul, house, and afrobeat influences into cohesive tracks that work equally well in intimate listening settings and on dance floors. Aguava's attention to detail in sound design and arrangement creates music with both immediate appeal and lasting depth - tracks that reveal new elements with repeated listening. His ability to balance commercial accessibility with artistic substance has attracted attention from tastemaker platforms and built a dedicated following of 27K monthly listeners who appreciate his nuanced approach to electronic music production.
I select only 16 serious artists per year for this level of intensive mentorship. Not every producer qualifies for Heart of Sound.
• 3+ years of serious house music production (not hobbyist level)
• A portfolio of completed tracks that demonstrates genuine artistic growth
• Technical proficiency with professional DAW and advanced mixing concepts
• Serious commitment to music career development
• Dedication to implementing feedback and pushing beyond comfort zones
1. Portfolio Submission: 3-5 of your strongest completed tracks
2. Application Form: Background, goals, and commitment assessment
3. Brief Conversation: 20-minute discussion about fit and expectations
Heart of Sound begins June 14th, 2025.
Applications close when all 16 spots are filled.
I personally review every portfolio and conduct qualification conversations with serious applicants. The review process takes time, which is why early application is essential.
Portfolio review typically takes 2-3 business days. Applications submitted closer to deadline may experience longer review times.
Only 16 artists selected annually
Program starts June 14, 2025